which the Madrid perceived

capital gives it a third-place ranking among its ‘peers’ (see Figure 4). All this is in a context in which the Madrid perceived by people who are acquainted with the city is markedly better than among those who have never visited or lived in the city The ‘Madrid brand’: one step behind its reality It is clear, in light of the above figures, that Madrid’s foreign image rests solidly on social, cultural and human foundations, to the detriment of economic, technological and knowledge-based domains. But does this perception actually have an objective basis, or can it be solely attributed to certain reality-distorting stereotypes? On the basis of the urban indicators reported in the Global Power City Index (GPCI) it is evident that, among the 10 cities analysed by the CPS, Madrid was ranked fifth in 2022 in terms of ‘cultural interaction’ สล็อต

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